Experts in Automotive Dealership Sales, Training, and Events
Alderson Consulting was built for one purpose: to help Canadian automotive dealerships drive measurable, lasting success. We specialize in high-impact dealership sales events, sales and management training, and hands-on team development that aligns with how today’s buyers actually want to purchase a vehicle.
Our team isn’t made up of theorists or outdated trainers. We’re former dealership GMs, sales leaders, and consultants with decades of combined experience working inside the store, not just talking about it. That means when we walk through your doors, we already understand your challenges and are ready to deliver solutions that work in the real world.
What We Believe In
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Execution over theory: Great strategies only matter if they’re implemented properly. We help your team execute every step of the way.
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Thinking, not just doing: Our training develops thinkers, not just doers. That mindset shift shows up in closing ratios, gross profit, and CSI.
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Dealer-first practicality: We don’t just host workshops, we roll up our sleeves and work shoulder to shoulder with your team.
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Local agility: We’re proudly based in Western Canada. All our materials are printed locally, and our campaigns are coordinated through Canada Post for speed and accuracy.